HR Tech Strategy & Product Consulting

The Problem

HR Tech executives and job board operators face strategic decisions that require industry-specific knowledge: Should we build an aggregator model or stick with employer-pay? How do we monetize beyond job postings? Is our product roadmap aligned with where the market is going? Should we build or buy that matching engine?

Generic management consultants don't understand the recruiting marketplace value chain. They'll give you frameworks, not answers. You need someone who knows the difference between a CPC backfill feed and a sponsored jobs integration, who has opinions on which ATS vendors are worth integrating with, and who can pressure-test your product roadmap against what's actually working in the market.

How I Work

I operate as a fractional advisor or project-based consultant, depending on what the engagement needs.

Revenue & Monetization Strategy. Job posting fees are table stakes. I help you evaluate and implement additional revenue streams: programmatic CPC feeds, email alert monetization, B2C premium services (application tracking, resume tools), sponsored jobs, and resume database products. Each model has different margin profiles, implementation complexity, and market fit — I help you pick the right ones for your stage and audience.

Product Roadmap. Where should you invest engineering resources? I work with your product and tech leadership to prioritize features based on market impact, competitive positioning, and technical feasibility. This includes evaluating build vs. buy for components like matching engines, email systems, apply flows, and ATS integrations.

Go-to-Market for New Verticals. Launching a niche board, expanding to a new geography, or adding a new product line — I help define the market entry strategy, content sourcing plan, and traffic acquisition approach.

Email & Retention Systems. I've supported job boards in building highly scalable email alert setups — from SES configuration to warming up domains and scaling to 300 million emails per month. Email alerts are both a retention tool and a monetization channel. I help you build them to serve both purposes with 97%+ deliverability.

Technologies & Tools

Product strategy frameworks, competitive analysis, market sizing, revenue modeling. On the technical side: SES, SendGrid, Mailgun for email infrastructure; ATS integration patterns (Greenhouse, Lever, Workday, UBIO, Jobcopilot); matching engine architectures.

Results

• Trusted advisor to 30+ job boards, aggregators, and HR Tech companies across Europe since 2019.
• Advised on monetization strategies that moved boards from single-revenue to multi-stream models.
• Supported job boards through product pivots, geographic expansions, and pre-acquisition optimization.

Strategy advice from someone who's operated, not just advised. Let's talk.